2020新跃文化中华讲座 SUSS Cultural China Public Lecture

活动直播平台 Livestream Broadcast Platforms
华语频道 Mandarin Channel：

• Facebook：Lianhe Zaobao 联合早报 (点击观看)
• Facebook：zbNOW/早报现在 (点击观看)

英语频道 English Channel：

• Zoom webinar: click here to join

1. Pre-registration is not required, but attendees will have to enter their name and email address upon joining the webinar.
2. Attendees are able to click Interpretation in the meeting controlsand select the English channel.

2020新跃文化中华讲座
SUSS Cultural China Public Lecture 2020

从广告语言到创意文案——新中创意人对谈
Language, Creativity, and Innovation in Advertising – A Singapore-China Dialogue

当新加坡的广告泰斗陈耀福，遇上中国当红“最会讲故事”的广告人马晓波，一次跨时代跨地域的对谈，会碰撞出怎样的火花？一新一中，前辈与后生，站在数码化崛起的时代拐点，他们结合一线创作的经验谈灵感与情怀，聊多平台转换的挑战，也分享新中两国语境的差异。
In its 10th year, the SUSS Cultural China Public Lecture goes virtual! Join Norman Tan and Ma Xiaobo, advertising veterans from Singapore and China, as they share their insights on the digital transformation of the advertising industry. Be inspired by their experiences from being at the forefront of the industry in Singapore and China, and how they have overcome the contextual differences between the two culturally diverse countries.

主讲嘉宾 Speakers：

• OnBrand创办人陈耀福
  Norman Tan, Founder of OnBrand
• 上海胜加集团首席创意官马晓波
  Ma Xiaobo, CEO and Chief Creativity Officer of SGAD+

日期：2020年10月17日（星期六）
时间：下午2时30分至4时
主席：华文媒体集团新闻中心副总编辑兼副刊主任胡文雁
​活动语言：华语（线上将提供中英同声传译）
直播平台：Lianhe Zaobao 面簿 & ZBNow 面簿
*活动无需预先报名*